Ashes Alarm

I'm not sure of all the rules on this one, but basically the BBC are offering a text service to recieve scores from the Ashes series down under. You send a text to a number (at usual text price), and they'll send you the live score, at whatever time of day you choose. Consequently I get woken up at 7:30 on the dot with news of England's latest.

Thanks to Paul for showing this one to me!